2024 is shaping up to be a banner year for golf balls, with major manufacturers unveiling a wave of new models packed with cutting-edge technology. From Callaway’s Chrome Soft X with its groundbreaking Dual Mantle design to Titleist’s AVX with its reimagined core and softer feel, these balls promise to deliver game-changing performance for golfers of all skill levels.
Callaway Golf’s next generation of Chrome Tour, Chrome Tour X, and Chrome Soft Golf Balls ($54.99 per dozen) will be available on Feb. 2.
Callaway says every detail in this lineup has been optimized, including the new Hyper Fast Soft Core, mantle designs, new Tour Seamless Aero package, and the cover formulation. According to the company, Chrome Tour is engineered for better players who want the best in distance and feel. It provides outstanding performance with exceptional speed, consistent flight, incredible spin, and greenside control.
Honma Golf is introducing a trio of golf ball models to the North American market. Available this spring, the new TW-X and TW-S golf balls, according to the company, deliver top-tier ball speed, spin, and overall performance, while the D1 ball packs distance, forgiveness, and durability at a price point and reliability that has helped make it one of the best-selling balls in the Asian market.
Honma Golf says the TW-X and TW-S each feature a premium cast urethane cover that provides spin performance on short irons, increased durability, and an extremely scratch-resistant surface. The cast urethane cover, according to the company, provides a soft feel with surprising durability, creating a ball that retains its resilience after rigorous use, from iron shots to bunker escapes. The TW-X and TW-S ($36 per dozen) deliver exceptional feel shot after shot. The cast urethane cover bites into the grooves of the club face during shots at low clubhead speeds, increasing ground contact time and achieving high spin performance.
The D1 model, which Honma says has been the No. 1 sales volume ball in the Japanese market, has now been improved and updated for 2024 for the demands of the North American market. Designed for golfers who desire straight ball flight, a solid feel, and premium distance, the D1 ball showcases advanced performance with advanced raw material formulation.
Srixon says the Q-Star Tour and Q-Star Tour Divide ($39.99 per dozen) balls each are designed to give moderate-swing speed golfers a tour-level ball option that delivers maximum greenside spin, more distance, and more control.
The Q-Star Tour is Srixon’s softest tour-level ball to date. It starts with the new FastLayer Core. Reformulated for a slightly higher compression rating that promotes better ball speeds off the tee, this core delivers powerful distance while maintaining a softer feel. It also reduces long-game sidespin in Woods and Iron shots for more accuracy and control.
Srixon says the Q-Star Tour Divide offers the same performance benefits and technologies as the Q-STAR TOUR, but its innovative two-tone cover allows golfers to see the game in a whole new way. With a 50/50 matte urethane cover, players can easily align their shots and see the greenside spin for immediate feedback.
The Acushnet Company’s new Titleist AVX golf ball has been re-engineered from core to cover, the company says, to increase performance on every shot, delivering longer distance tee to green, more greenside spin and control, and an even softer feel. The next generation Tiltiest AVX ball will be available on Jan. 24 at an MSRP of $49.99 per dozen.
Acushnet says the new Titleist AVX features a new high gradient, high-speed core that delivers longer tee-to-green distance and an exceptionally soft feel; new thin high-flex casing area for a lower spin on the longer shot; New 346 quadrilateral dipyramid catenary dimple design allows for a more piercing ball flight, and a New softer urethane cover delivers a softer feel and more greenside spin for excellent short game control.
Relative to the Titleist Pro V1, Pro V1x, and Pro V1x Left Dash, the new AVX maintains its positioning as the lower flying, lower spinning, and softer feeling performance option.
The new Titleist TruFeel (MSRP $24.00 per dozen), the next generation of the softest Titleist golf ball, is designed to provide long distance and increased greenside spin and control – with an ultra-soft feel on every shot – through advanced core and cover technologies, including a new TruTouch core that combines long distance and fast ball speeds with a very soft feel off the club face.
New to TruFeel is a thicker, softer 3.0 TruFlex cover that increases greenside spin while working in combination with a new, reformulated TruTouch core to provide long distance with Titleist’s softest feel.
Meanwhile, faster core technology and a reformulated cover system drive improved all-around performance in the new Titleist Tour Soft golf ball ($39.99 per dozen), providing golfers with longer distance off the tee and increased spin into the green – with an exceptionally soft feel off the club face.
With so many new and exciting options to choose from, 2024 is sure to be a year of experimentation for golfers as they seek the perfect ball to help them take their game to the next level. Whether you’re a low-handicap player looking to shave strokes off your score or a weekend warrior simply trying to have more fun on the course, a golf ball out there is right for you. So grab a sleeve of your favorites and Tee-It-Up – the future of golf looks bright.
