Skygolf
Skygolf

Titleist Talk: Maher Likes Health of US Golf Market

by | Mar 3, 2026 | News

In a Feb. 26 conference call with Wall Street analysts, David Maher, president/CEO of Titleist/FootJoy parent Acushnet (GOLF), said his company “is enthused’’ about the overall market, “and really led by what is happening at the golfer base, in the U.S.’’

Acushnet reported 2025 sales of $2.56 billion, up 4.1% year over year. Full year net income was $188.5 million, down $25.8 million year over year.

The company cited $17 million loss on debt extinguishment related to 2025 debt refinancing, an increase in interest expense, net and lower income from operations, partially offset by a noncash pre-tax gain of $20.9 million related to the deconsolidation of a FootJoy  golf shoe joint venture, as reasons for earnings decline.

Acushnet forecasts 2026 to be between $2.625 billion and $2.675 billion, representing roughly 3.6% growth at the midpoint, which will include the earlier-than-normal launch of a new Titleist driver.

“We like the fundamentals, industry participants, whether it is golf courses or teaching centers or golf specialty retailers, are financially sound,’’ Maher said. “Structurally, the U.S. market is probably our healthiest around the world; part two to that, it is also benefiting from a very, very strong golfer base, consumer participation, momentum that we have seen over the last handful of years.

“The final point I would add is just in terms of how we think about the market today. It is February, the market is, from an inventory standpoint, where it should be. Inventories are full and vibrant in open markets, and lean and almost dormant in closed markets. That will change here in the next four to six weeks.’’

Maher said Acushnet in 2026 “will prioritize strategic capacity expansion and the build-out of our global fitting networks’’ for golf equipment and footwear, expand B2B and D2C capabilities to new regions, and invest in the future of the Titleist Performance Institute, where demand for TPI’s golf-specific health, fitness, and swing expertise is outpacing our available capacity.

“Collectively, we expect these investments will support our future growth plans and enable operating leverage over the long term.’’

titleist.com

footjoy.com

About the Author

<a href="https://golfonemedia.com/author/steve_pike/" target="_self">Steve Pike</a>

Steve Pike

Steve “Spike” Pike is a lifelong journalist whose career covers Major League Baseball, the NFL, and college basketball. For the past 26 years, Spike has been one of the more respected voices in the golf and travel industries, working for such publications as Golfweek, Golf World, and Golf Digest for The New York Times Magazine Group. In 1998, Spike helped launch the PGA.com website for the PGA of America. As a freelance travel and golf writer, Spike’s travels have taken him around the world. He has played golf from Pebble Beach to St. Andrews, walked the Great Wall of China, climbed an active volcano in the Canary Islands, been on safari in South Africa, and dived with sharks off Guadalupe, Baja California.