KINONA: Golf apparel for women who inspire, achieve, and uplift
Good News – More women are playing golf than ever before. Bad News – traditional women’s golf attire has struggled to be fashionable.
It’s a fact that women’s golf attire has struggled to be fashionable. Historically, women’s golf wear has been described by most women as being boxy, conservative, and uncomfortable.
Two women – Tami Fujii and Dianne Celuch – wanted to solve that problem. They realized that most women wanted and needed something different. Unflattering styles and drab colors had plagued the women’s golf apparel market. So, the two long-time friends created KINONA, a women’s golf apparel company committed to making golf fashion accessible and enjoyable. Bringing chic, contemporary and functional fashion to the fairway!
Tami and Dianne made the effort to speak to women golfers to get to the root of the problem. The women that they spoke to complained about the lack of stylish options and uncomfortable clothing that didn’t compliment their golfing but hindered it. There was clearly a big problem.
Women needed to have a clothing range that was stylish as well as comfortable. That’s because many women agree that golfing isn’t just a sport; it’s a lifestyle. In short, women golfing isn’t just golfing; they follow it with lunch, errands and social engagements. Needless to say, it’s important for them to look good.
KINONA has changed the norm for women on and off the course, featuring flattering and stylish apparel that complements the sport perfectly. Made from a stretchable Italian fabric that can compress and conceal your figure in all the right places, women can finally look good on and off the golf course.
Co-founder Dianne Celuch summarized it perfectly, “Tami and I created KINONA because we felt like traditional women’s golf apparel available to us just wasn’t cutting it. Women have since gravitated to KINONA because they know it was designed for women that golf, by women that golf.”
Women’s golf attire is no longer an afterthought but the focus of KINONA.
Keep It Covered Sleeveless Golf Top
The Sleeveless Golf Top is one of the newest pieces from the Keep it Covered line. This top is ideal for those hot summer days using a lighter-weight Italian fabric with 50+ UPF protection. The princess seams help provide the illusion of curves in all the right places.
Shape Shifter Sleeveless Golf Shirt
The Shape Shifter Sleeveless Women’s Golf Shirt has lines and seams in all the right places. If you’re looking for a golf shirt that will give you a slim look (no matter your figure), this is the one. The high v-neck is flattering and fun for days on the course and will take you into the evening.
Wrap It Up Golf Skort
The Wrap It Up Golf Skort is a slightly longer golf skort that looks like it wraps, but pulls on and off to ensure no wardrobe malfunctions on the tee box. The longer length and broad sweep of this woman’s skort give women the confidence to swing, bend, and move without worry. With plenty of pocket space – No golf skort is complete without pockets, this skort has plenty of pocket space for your golf balls and accessories. The Wrap it Up Golf Skort has a built-in mesh that ensures that everything stays under wraps.
Smooth Your Waist Crop Pant
KINONA’s best-selling women’s golf crop pants are back! The Smooth Your Waist Crop Pants provide a flattering fit without the seaming panel down the side. The wide waist on these golf pants provides great shaping and the Italian fabric with a touch of compression makes women feel slightly “sucked in” without being uncomfortable. KINONA says to think of it as a gentle hug. Designed for on or off the course, these stylish golf pants are great for all day wear.
Chip Shot Sleeveless Golf Dress
The latest and greatest classic dress that will easily help women transition throughout their day with only a shoe change. The Chip Shot Dress has two pockets and comes with a mesh shortie. Made from amazing Italian fabric with 4 way stretch. This dress is perfect for golf vacations as it packs up easily and can be thrown in the washer and dryer.
Here’s to a better-looking golf game, ladies.
Hit The Range Longsleeve Golf Hoodie
Made from stretch-woven Italian fabric, the golf hoodie is a bit more refined and tailored, making it perfect for play. Whether you are warming up on the range or running errands, this hoodie is for you. The hoodie features a front kangaroo-style pocket and a drawstring at the waist.
Smooth it Out Cami
Designed to wear underneath KINONA golf shirts to give you a little extra smoothing in the areas you need it most. Instead of layering up with a hot yoga bra, the camisole (with a built-in bra) is a combination of spandex and mesh to keep you cool while giving you support. The racerback style ensures that no bra straps are showing.
Here’s to a better-looking golf game, ladies.