Most golf-sunglasses reviews read like ads: a parade of buzzwords, a few promises of “enhanced performance,” and very...
George McNeilly
SR. Writer
George McNeilly is an award-winning multimedia broadcaster, producer, and writer with global experience covering four Olympic Games, 17 Super Bowls, and the world’s premier sporting events. A former senior executive with ESPN and The Walt Disney Company, he is Managing Partner of McNeilly Communications, teaches Sports Business Models at Full Sail University, and serves as President of the Golf Travel Writers of America.
Buffalo Trace at the Presidents Cup: A Well-Crafted Fan Experience
At Medinah this weekend, Buffalo Trace did more than slap a logo on a fan-facing hospitality tent while pouring drinks...
In a Crowded September, The Presidents Cup Needs Drama
As pleased as I am to be in Chicago this week for the Presidents Cup at Medinah, I will keep one eye on my iPhone...
Lessons Learned from a Bad Week for Good Good Golf
What began as a viral content success story has become a sharp lesson in the difference between gaining attention and...
Should the PGA TOUR Say Goodbye to Good Good?
Editor’s Note: Less than 24 hours after we published this editorial by George McNeilly, Callaway Golf severed ties...
Could Charity Create Golf’s Most Meaningful Return Home for LIV Expatriates?
The announcement of a reimagined philanthropic strategy, accelerated by Tim and Holly Finchem’s $13 million gift, is...
PGA TOUR Charts a More Visible, Scalable Future for Charity
Former Commissioner Tim Finchem and his wife, Holly, have donated $13 million to PGA TOUR Charities, helping...
Golf’s Playoffs Expect a Finish Worth Watching
As the TOUR Championship returns to East Lake this week, it arrives at an important moment for professional golf. For...
Round Two of the PGA TOUR Postseason Hits St. Louis
The FedExCup Playoffs have reached the second of three events, with the top 50 players in the standings teeing off at...
Scottie Scheffler Sets the Tone in Memphis
Scottie Scheffler didn’t just return to the winner’s circle Sunday at the FedEx St. Jude Championship. He delivered a...
Last Chance in Greensboro: Wyndham Championship Decides the PGA TOUR Playoff Picture
At just over 7,100 yards and set to par 70, Sedgefield Country Club is one of the purest tests of precision golf on...
The Future’s Here and Its Name Is Jackson Koivun, Winner of the 3M Open
Half of me was curious George, a father of three kids about his age, and half wanted to loosen up a typically...
