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Brewer Outlines Changes at Callaway Golf

Callaway Golf CEO Chip Brewer outlines the company’s new “pure play” strategy, focusing on core equipment, longer product cycles, and higher‑margin innovation.

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Cleveland Clinic and PGA TOUR Unite to Redefine Peak Player Performance

Cleveland Clinic and the PGA TOUR unite to elevate peak player performance with innovative care, advanced analytics, and a new era of athlete longevity.

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Turtleback Mountain Golf & Resort Now Managed by Troon

Troon takes over golf operations at Turtleback Mountain, elevating the New Mexico resort with enhanced service, strategic growth plans, and a strengthened golf experience.

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Ryan Snyder Wins PGA Merchandise of the Year Award

Ryan Snyder earns PGA Merchandiser of the Year, showcasing his leadership, service-first philosophy, and elevated retail vision at Shangri-La Resort & Golf Club

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The Case for Bifurcation

The Case for Bifurcation

by | Mar 10, 2026

In the long, fluorescent afterglow of the PGA Show where exaggeration is mistaken for progress and marketing copy is...

PGA TOUR Pass

PGA TOUR Pass

by | Mar 9, 2026

The PGA TOUR today announced PGA TOUR Pass, a new fan membership program set to launch tomorrow, March 10. A...

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